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SABIC seeking to grow position in key markets in the AmericasMay, 07, 2018 - SABIC showcased at NPE 2018 its focus on growing in key markets, drawing upon its market knowledge, expertise in application development, and its expanding portfolio of polyolefin, engineering thermoplastic, and specialty materials. These markets include pipe and utilities, thin-wall packaging, caps and closures and personal hygiene. The company’s booth featured applications in each of these areas. “For each of these market spaces, we have formed business teams to focus on developing and driving tailored technology platforms and new products for customers in these segments,” said Abdulrahman Al-Fageeh, SABIC’s executive vice president for the Petrochemicals business unit. “We have asked these teams to base all innovation, service and application development support on the existing and emerging needs of customers.” SABIC already offers an array of material technologies for these markets, including foam and polymer products, a range of polyethylene and polypropylene plastics, high-performance thermoplastics and more. Now, the company is moving to broaden access to these technologies for customers based or operating in the Americas, to serve the above-noted segments, as well as traditional markets for the company in the region such as automotive, building and construction, healthcare and others. “What visitors were seeing at our NPE booth is the product of our transformational work over the past few years,” said Al-Fageeh. “We restructured our businesses in ways that have sharpened our market focus and level of customer dedication. Our attention is set on identifying and satisfying the unmet needs of our customers, producing innovative and lasting solutions. We believe this market-focused approach best allows us to help drive performance for those who choose to place their business with us and serve as their dependable long-term supplier.” Committed to Growth in the Americas Al-Fageeh added that SABIC has set ambitious goals for growth in the Americas, especially in the United States. In fact, he highlighted SABIC’s aim to double its manufacturing footprint in the country within the next five years, growing its sales here from almost three million tons annually now to about six million tons by 2022. “SABIC has targeted the United States and the larger Americas region as a strategic geography for growth, which will be driven by our proven chemistries, application development capabilities, and commitment to help our customers succeed,” said Greg Adams, vice president for SABIC in the Americas. “Ultimately, customers will benefit as we add a wider array of advanced material options for them to tap into and greater opportunities to collaborate with us on the next set of breakthroughs in their respective industries.” One such breakthrough enables the creation of specialty polyethylene products to meet the increased demand for flexible packaging. The breakthrough is SABIC's own proprietary metallocene catalyst C6 LLDPE technology. Metallocene catalyst is an advanced technology for producing highly differentiated and value-added PE products for various applications that required exceptional properties. Sustainability – Scaling Up Quality Recycling As SABIC strives for further growth in the Americas and elsewhere globally, the company is also demonstrating its focus on sustainability. The company recognizes the opportunity to chemically recycle plastic waste that is today being incinerated or used for landfill. SABIC has made a strong commitment to scale up high-quality recycling processes for chemical recycling of mixed plastic waste to the original polymer, using its know-how, resources, and resolve to help reduce the waste stream. Highlights of the SABIC NPE 2018 Booth In addition to showcasing solutions for new segments, SABIC was highlighting at NPE 2018 a range of innovative materials from both its petrochemicals and specialties plastics portfolios for use in traditional markets such as automotive, building and construction, consumer goods and electronics, healthcare, mass transportation, as well as new and emerging technologies in additive manufacturing and composites. Automotive:
Building & Construction:
Packaging:
Healthcare:
Personal Hygiene:
Consumer Goods & Electronics:
Emerging Technologies:
Source: SABIC |