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START PLAST: innovation and budding enterprises at PLAST 2015 to relaunch Italian industry

The satellite show START PLAST – founded on the idea of creating a space dedicated to new and innovative enterprises paralleling the main fair populated by established, historical firms – will be held during PLAST 2015 on 5-9 May in the Fiera Milano fairgrounds in Rho, coinciding with the inaugural week of EXPO 2015.

START PLAST has the objective of providing a seedbed for new projects in a venue where all the players necessary for launching a startup can be found and a very positive message can be sent out: it is still possible to do business in Italy.

“Given the way the recession is dragging on and the serious difficulties that continue to plague all of Italian business, including the plastics and rubber industry,” stated Mario Maggiani, Managing Director of the organizer, Promaplast Srl, “we feel it is our duty to find a way to facilitate young entrepreneurs and the companies that represent our future. The decision was thus taken, together with the technology incubator Comonext, to select up to a maximum of 50 startups working in the field of plastics. Not just manufacturers, but also converters, creators of machine and process management software, etc.”

The selected companies will have the advantage of exhibiting their projects free of charge in a clearly recognizable dedicated area under the logo START PLAST.

“Since capital is also necessary, in addition to ideas, in creating a company” continued Maggiani, “the other important partner in this project is AIFI, the Italian Private Equity and Venture Capital Association. All those businesses and organizations – such as venture capitalists, business angels and others – that can provide financing for the new enterprises will be enlisted in the initiative to support these startups.”

Also present will be research centres and universities that have played and continue to play a role at PLAST, for example, by organizing the Plastic Technologies Award 2015. This is an international design competition produced by POLI.design, a consortium from the Milan Polytechnic, focusing on the development of original and innovative concepts for rapid consumption that exploit the potentials of specific plastics production and conversion technologies.

For additional information: www.plastonline.org

Source: PLAST 2015 Press Office